FACEBOOK BRAND CAMP
Facebook Brand Camp is an interactive in-person workshop and online course helping small businesses establish a brand foundation and brand identity toolkit. Creative strategy, design direction, and branding developed in partnership with Marta Mateu Vilalta and Marta Llop.
WorkBook
Through guided activities, business owners gain a deeper understanding of their own brand and build brand guidelines they can use in their ads and visual content on Facebook and Instagram. Below are sample pages from the activity workbook.
META Blueprint COURSE
The in-person workshop evolved into a guided online course on the Facebook Blueprint learning website. Brand concepts are broken down into a simple, step-by-step educational course.